Marketing and Merchandising

Department of Career Studies and Workforce Development

Certificate Type: One-Year

Contact: Alexander Jameson, ajameson@trcc.edu

Purpose: Career and Technical Education. The Marketing & Merchandising Certificate program provides the knowledge and skills necessary to prepare individuals to plan and satisfy long-term organizational objectives, such as profitability. This will be accomplished by coordinating and focusing all activities on identifying and satisfying customer needs and wants.

Requirements

Courses

Course NumberCourse TitleCredits
ACAD 101Academic Life Strategies

4

ACCT 211Principles of Accounting I

3

BLAW 221Legal & Ethical Environment of Business

3

BMGT 107Hospitality & Tourism

3

BMGT 108Human Resource Management

3

BMGT 235Customer Service Management

3

IST 100Computer Applications

3

MKTG 115Principles of Marketing

3

MKTG 118Retail Merchandising

3

Total Credit Hours:28